Pliable medium hold and medium shine for textured, messy, or neatly combed styles.
Bonafide Fiber Pomade is a water-based styling product that stays flexible instead of setting hard. Its non-drying formula makes it easy to reshape and recomb throughout the day.
Emulsify a small scoop between dry palms. Apply evenly through lightly damp or dry hair, working into the roots, then style as desired. Use a slightly damp comb when you need to reactivate and reshape the product.